The art of the start 2.0 : the time-tested, battle-hardened guide for anyone starting anything / Guy Kawasaki.
Newly revised and updated, a 10th-anniversary edition of an iconic, best-selling guide for start-ups provides expert advice on a wealth of topics -- including writing a business plan, recruiting, raising capital and branding. --Publisher's description.
Record details
- ISBN: 9781591847847
- ISBN: 1591847842
- ISBN: 9780241187265
- ISBN: 0241187265
- Physical Description: x, 326 pages : illustrations ; 25 cm
- Edition: Revised and expanded edition.
- Publisher: New York : Portfolio/Penguin, 2015.
- Copyright: ©2004
Content descriptions
Bibliography, etc. Note: | Includes bibliographical references and index. |
Formatted Contents Note: | Conception : The art of starting up -- Activation : The art of launching -- The art of leading -- The art of bootstrapping -- The art of fund-raising -- The art of pitching -- Proliferation : The art of building a team -- The art of evangelizing -- The art of socializing -- The art of rainmaking -- The art of partnering -- The art of enduring -- Obligation : The art of being a mensch -- Afterword -- What do entrepreneurs do? -- After afterword. |
Search for related items by subject
Subject: | New business enterprises. Entrepreneurship. |
Available copies
- 1 of 1 copy available at Kirtland Community College.
Holds
- 0 current holds with 1 total copy.
Show Only Available Copies
Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
---|---|---|---|---|---|
Kirtland Community College Library | HD 62.5 .K39 2015 | 30775305544901 | General Collection | Available | - |
The Art of the Start 2. 0 : The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
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Author Notes
The Art of the Start 2. 0 : The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Guy Kawasaki was born in Honolulu, Hawaii on August 30, 1954. He received a BA in psychology from Stanford University and an MBA from UCLA. He was the chief evangelist of Apple. He is the co-founder of Alltop.com and a founding partner at Garage Technology Ventures. His has written ten books including Enchantment, Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. (Bowker Author Biography)