The tipping point [how little things can make a big difference]
Record details
- ISBN: 1600240054 :
- ISBN: 9781600240058
-
Physical Description:
sound recording
sound disc
8 sound discs (ca. 8.5 hrs.) : digital ; 4 3/4 in. - Edition: Unabridged.
- Publisher: New York, NY : Hachette Audio, p2007.
Content descriptions
General Note: | Compact disc. Subtitle from container. |
Creation/Production Credits Note: | Produced and directed by Dennis Kao. |
Participant or Performer Note: | Read by the author. |
Search for related items by subject
Subject: | Social change Social psychology Contagion (Social psychology) Causation Context effects (Psychology) Causality Psychology, Social |
Genre: | Audiobooks. |
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Available copies
- 1 of 1 copy available at Kirtland Community College.
Holds
- 0 current holds with 1 total copy.
Show Only Available Copies
Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
---|---|---|---|---|---|
Kirtland Community College Library | HM 1033 .G53 2007 CD | 30539637 | Audiobooks | Available | - |
The Tipping Point : How Little Things Can Make a Big Difference
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Summary
The Tipping Point : How Little Things Can Make a Big Difference
Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.