Satisfied customers tell three friends, angry customers tell 3,000 [sound recording] : running a business in today's consumer-driven world / Pete Blackshaw.
Describes the seminal financial influence of such consumer-generated media as blogs, message boards, social networking pages, and product review sites, and demonstrates how managers, marketers, and business leaders can establish and maintain a brand's credibility by responding to customers and forming open business relationships.
Record details
- ISBN: 9781400107315
- ISBN: 1400107318
- Physical Description: 5 sound discs (5 hr., 30 min.) : digital ; 4 3/4 in.
- Edition: Unabridged.
- Publisher: [Old Saybrook, CT] : Tantor Audio, p2008.
Content descriptions
General Note: | Compact disc. |
Participant or Performer Note: | Lloyd James. |
Search for related items by subject
Subject: | Consumer satisfaction. Customer relations. Organizational effectiveness. |
Genre: | Compact discs. Audiobooks. |
More Options
Available copies
- 1 of 1 copy available at Kirtland Community College.
Holds
- 0 current holds with 1 total copy.
Show Only Available Copies
Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
---|---|---|---|---|---|
Kirtland Community College Library | HF 5415.3 .B55 2008 CD | 30536551 | Audiobooks | Available | - |