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- Small business for dummies / by Tyson, Eric.; Schell, Jim.;
Becoming an entrepreneur -- Buying an existing business -- Running a successful small business -- Keeping your business in business -- The part of tens.This practical, no-nonsense guide gives you expert advice on everything from generating ideas and locating start-up money to hiring the right people, balancing the books, and planning for growth.
- Subjects: Small business; New business enterprises;
- © c2012., Wiley Pub., Inc.,
- Available copies: 1 / Total copies: 1
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- Encyclopedia of small business / by DiMauro, Laurie,editor.; Gale (Firm);
Includes bibliographical references and index.Volume 1. Absenteeism -- Accelerated Cost Recovery System (ACRS) -- Accounting -- Accounting Methods -- Accounts Payable -- Accounts Receivable -- Activity-Based Costing -- Advertising Agencies -- Advertising Budget -- Advertising, Evaluation of Results -- Advertising Media-Audio -- Advertising Media-Infomercials -- Advertising Media-Internet -- Advertising Media-Print -- Advertising Media-Video -- Advertising Strategy -- Affirmative Action -- Affordable Care Act -- Age Discrimination -- Age Discrimination in Employment Act -- AIDS in the Workplace -- Alien Employees -- Alternative Dispute Resolution (ADR) -- American Recovery and Reinvestment Act of 2009 -- Americans with Disabilities Act (ADA) -- Amortization -- Angel Investors -- Annual Percentage Rate (APR) -- Annual Reports -- Annuities -- Application Service Providers -- Articles of Incorporation -- Assembly Line Methods -- Assets -- Association of Private Enterprise Education -- Assumptions -- Audits, External -- Audits, Internal -- Automation -- Automobile Leasing -- B Corporations -- Background Checks -- Balance Sheet -- Bankruptcy -- Banks and Banking -- Bar Coding -- Barriers to Market Entry -- Bartering -- Bayh-Dole Act -- Benchmarking -- Best Practices -- Better Business Bureaus (BBBs) -- Board of Directors -- Bonds -- Bookkeeping -- Brainstorming -- Brand Equity -- Brands and Brand Names -- Break-Even Analysis -- Budget Deficit -- Budget Surplus -- Budgets and Budgeting -- Business Appraisers -- Business Associations -- Business Brokers -- Business Cycles -- Business Education -- Business Ethics -- Business Expansion -- Business Failure and Dissolution -- Business Hours -- Business Incubators -- Business Information Sources -- Business Insurance -- Business Interruption Insurance -- Business Models -- Business Name -- Business Plan -- Business Planning -- Business Process Reengineering -- Business Proposals -- Business Travel -- Business-to-Business -- Business-to-Business Marketing -- Business-to-Consumer -- Buying an Existing Business -- C Corporation -- Capital -- Capital Gain/Loss -- Capital Structure -- Career Planning and Changing -- Case Foundation -- Cash Conversion Cycle -- Cash Flow Statement -- Cash Management -- Census Data -- Certified Lenders -- Certified Public Accountants -- Chambers of Commerce -- Charitable Giving -- Child Care -- Children's Online Privacy Protection Act (COPPA) -- Closely Held Corporations -- Cloud Computing -- Clusters -- Code of Ethics -- Collaboration Tools, Web-Based -- Collateral -- Collegiate Entrepreneurial Organizations -- Communication Systems -- Community Development Corporations -- Community Relations -- Comp Time -- Competitive Analysis -- Competitive Bids -- Computer Applications -- Computer Crimes -- Computer-Aided Design (CAD) and Computer-Aided Manufacturing (CAM) -- Computers and Computer Systems -- Conferences, Exhibits, and Trade Shows -- Consolidated Omnibus Budget Reconciliation Act (COBRA) -- Construction -- Constructive Discharge -- Consultants -- Consulting -- Consumer Advocacy -- Consumer Price Index (CPI) -- Consumer Product Safety Commission (CPSC) -- Content Marketing -- Contingent Workforce -- Contracts -- Cooperative Advertising -- Cooperatives -- Copyright -- Corporate Culture -- Corporate Image -- Corporate Logo -- Corporate Social Responsibility -- Corporate Sponsorship -- Cost Control and Reduction -- Cost Sharing -- Cost-Benefit Analysis -- Costs -- Coupons -- Coworking -- Credit -- Credit Bureaus -- Credit Card Financing -- Credit Evaluation and Approval -- Credit History -- Crisis Management -- Cross-Cultural/International Communication -- Cross-Functional Teams -- Cross-Training -- Crowdfunding -- Crowdsourcing -- Customer Relationship Management -- Customer Retention -- Customer Service --Data Encryption -- Data Management and Analytics -- Data Security -- Database Administration -- Debt Collection -- Debt Financing -- Decision Making -- Decision Support Systems -- Delegation -- Delivery Services -- Demographics -- Depreciation -- Desktop Publishing -- Difficult Customers -- Difficult Employees -- Direct Marketing -- Direct Public Offerings -- Disability Insurance -- Disaster Assistance Loans -- Disaster Planning -- Discount Sales -- Discounted Cash Flow -- Discretionary Income -- Distribution Channels -- Distributorships and Dealerships -- Diversification -- Dividends -- Double Taxation -- Drug Testing -- Due Diligence -- Economic Indicators -- Economic Order Quantity (EOQ) -- Economies of Scale -- Economies of Scope -- Edward Lowe Foundation -- 8(a) Program -- Elasticity -- Eldercare -- E-Mail -- Emerging Markets -- Employee Assistance Programs -- Employee Benefits -- Employee Compensation -- Employee Hiring -- Employee Internet Usage Policy -- Employee Manuals -- Employee Motivation -- Employee Performance Appraisals -- Employee Privacy -- Employee References -- Employee Registration Procedures -- Employee Reinstatement -- Employee Retention -- Employee Retirement Income Security Act (ERISA) -- Employee Reward and Recognition Systems -- Employee Rights -- Employee Screening Programs -- Employee Stock Ownership Plans (ESOPs) -- Employee Strikes -- Employee Suggestion Systems -- Employee Termination -- Employee Theft -- Employer Identification Number (EIN) -- Employment Applications -- Employment Contracts -- Employment Interviews -- Employment of Minors -- Employment Practices Liability Insurance -- Empowerment Zones -- Endorsements and Testimonials -- Enterprise Resource Planning (ERP) -- Entrepreneurs' Organization (EO) -- Entrepreneurship -- Environmental Audit -- Environmental Law and Business -- Environmental Management -- Environmental Protection Agency (EPA) -- Equal Employment Opportunity Commission -- Equipment Leasing -- Equity Financing --Ergonomics -- Estate Tax -- European Union (EU) -- Ewing Marion Kauffman Foundation -- Expense Accounts -- Export-Import Bank -- Exporting -- Exporting-Financing and Pricing -- Facility Layout and Design -- Facility Management -- Factoring -- Family Limited Partnership -- Family and Medical Leave Act -- Family-Owned Businesses -- Feasibility Study -- Federal Trade Commission (FTC) -- FICA Taxes -- Fiduciary Duty -- Finance Companies -- Financial Analysis -- Financial Planners -- Financial Ratios -- Financial Statements -- Firewalls -- Fiscal Year -- Fixed and Variable Expenses -- Flexible Benefit Plans -- Flexible Spending Account (FSA) -- Flexible Work Arrangements -- Flow Charts -- Focus Groups -- Forecasting -- 401(k) Plans -- Franchising -- Freelance Employment/Independent Contractors -- Gender -- Global Business Globalization -- Goodwill -- Government Procurement -- Green Production -- Grievance Procedures -- Growth Strategies -- Health Care -- Health Insurance Options -- High-Tech Business -- Home Offices -- Home-Based Business -- Hoteling -- HUBZone Empowerment Contracting Program -- Human Resource Management -- Human Resource Policies -- Human Resources Law -- IM/Texting -- Income Statements -- Incorporation -- Individual Retirement Accounts (IRAs) -- Industrial Safety -- Industry Analysis -- Industry Life Cycle -- Information Brokers -- Initial Public Offerings -- Innovation -- Insurance Pooling -- Intellectual Property -- Interest Rates -- Internal Revenue Service (IRS) -- International Business Innovation Association (INBIA) -- International Exchange Rate -- Internet Domain Names -- Internet Payment Systems -- Internet Security -- Internet Service Providers (ISPs) -- Internet Threats -- Internships -- Interpersonal Communication -- Intranet -- Intrapreneurship -- Inventions and Patents -- Inventory -- Inventory Control Systems -- Investor Presentations -- Investor Relations and Reporting -- IRS Audits -- ISO 9000 --Volume 2. Job Description -- Job Sharing -- Job Shop -- Joint Ventures -- Keogh Plan -- Knowledge Management -- Labor Surplus Area -- Labor Unions and Small Business -- Layaway -- Layoffs, Downsizing, and Outsourcing -- Lean In -- Learning Curves -- Learning Organizations -- Leasing Property -- Legal Services -- Lesbian, Gay, Bisexual, and Transgender Issues -- Letter of Intent -- Leveraged Buyouts -- Liabilities -- Licensing -- Licensing Agreements -- Life Insurance -- Limited Liability Company -- Liquidation and Liquidation Values -- Loan Proposals -- Loans -- Local Area Networks (LANs) -- Loss Leader Pricing -- Low-Profit Limited Liability Company (L3C) -- Mailing Lists -- Management by Objectives -- Management Information Systems (MIS) -- Managing Organizational Change -- Manufacturers' Agents -- Market Questionnaires -- Market Research -- Market Segmentation -- Market Share -- Marketing -- Markup -- Material Requirements Planning (MRP) -- Medicaid -- Medicare -- Meetings -- Mentoring -- Merchandise Displays -- Mergers and Acquisitions -- Metropolitan Statistical Area (MSA) -- Mezzanine Financing -- Minimum Wage -- Minority Business Development Agency -- Minority-Owned Businesses -- Mission Statement -- Money Market Instruments -- Multilevel Marketing -- Multiple Employer Trust -- Multitasking -- Myers-Briggs Type Indicator (MBTI) -- Mystery Shopping -- National Association for the Self-Employed (NASE) -- National Association of Women Business Owners -- National Federation of Independent Business (NFIB) -- National Labor Relations Board (NLRB) -- National Small Business Association -- National Venture Capital Association (NVCA) -- Negotiation -- Nepotism -- Net Income -- Net Worth -- Networking -- Non-Competition Agreements -- Nonprofit Organizations -- Nonprofit Organizations and Human Resources Management -- Nonprofit Organizations and Taxes -- Nonqualified Deferred Compensation Plans -- Nontraditional Financing Sources -- Nonverbal Communication -- North American Free Trade Agreement (NAFTA) -- North American Industry Classification System (NAICS) --Occupational Safety and Health Administration (OSHA) -- Office Romance -- Office Security --Office Supplies -- Open Book Accounting -- Operations Management -- Opportunity Cost -- Optimal Firm Size -- Oral Communication -- Organization Chart -- Organization Theory -- Organizational Behavior -- Organizational Development -- Organizational Growth -- Organizational Life Cycle -- Organizational Structure -- Original Equipment Manufacturer (OEM) -- Outsourcing -- Overhead Expense -- Overtime -- Packaging -- Partnership -- Partnership Agreement -- Part-Time Employees -- Patent and Trademark Office (PTO) -- Payroll Taxes -- Penetration Pricing -- Pension Plans -- Per Diem Allowances -- Personal Selling -- Physical Distribution -- Point-of-Sale Systems -- Portability of Benefits -- Pregnancy in the Workplace -- Present Value -- Press Kits -- Press Releases -- Price/Earnings (P/E) Ratio -- Pricing -- Private Labeling -- Private Placement of Securities -- Privatization -- Pro Forma Statements -- Probationary Employment Periods -- Product Costing -- Product Development -- Product Launch -- Product Liability -- Product Life Cycle -- Product Positioning -- Productivity -- Profit Center -- Profit Impact of Market Strategies (PIMS) -- Profit Margin -- Profit Sharing -- Program Evaluation and Review Technique (PERT) -- Project Management -- Promissory Notes -- Proprietary Information -- Prototype -- Proxy Statements -- Psychographics -- Public Relations -- Purchasing -- Quality Circles --Quality Control -- Racial Discrimination -- Rebates -- Reciprocal Marketing -- Record Retention -- Recycling -- Refinancing -- Regulation D -- Regulatory Flexibility Act -- Relocation -- Remanufacturing -- Renovation -- Request for Proposal -- Research and Development -- Ršumš -- Retail Trade -- Retirement Planning -- Return on Assets (ROA) -- Return on Investment (ROI) -- Return Policies -- Right-to-Know (RTK) Laws -- RISE after Disaster Act of 2015 -- Risk and Return -- Risk Management -- Robotics -- Royalties -- Royalty Financing -- Rural Businesses -- S Corporation -- Sales Commissions -- Sales Contracts -- Sales Force -- Sales Forecasts -- Sales Management -- Sales Promotion -- Sarbanes-Oxley -- Scalability -- Search Engines -- Seasonal Businesses -- SEC Disclosure Laws and Regulations -- Securities and Exchange Commission (SEC) -- Seed Money -- Self-Assessment -- Self-Employment -- Self-Employment Contributions Act (SECA) -- Selling a Business --Seniority -- Service Businesses -- Service Corps of Retired Executives (SCORE) -- Service Marks -- Sex Discrimination -- Sexual Harassment -- Shared Services -- Shoplifting -- Sick Leave and Personal Days -- Simplified Employee Pension (SEP) Plans -- Site Selection -- Skoll Foundation -- Small Business -- Small Business Administration -- Small Business Consortia -- Small Business Development Centers (SBDC) -- Small Business Innovation Research (SBIR) Program -- Small Business Investment Companies (SBIC) -- Small Business Investor Alliance -- Small Business Job Protection Act -- Small Business/Large Business Relationships -- Small Business Technology Transfer (STTR) Program -- Small Business-Dominated Industries -- Small Claims Court -- Smoke-Free Environment -- Social Entrepreneurship -- Social Media, Communication Tools -- Social Media Marketing -- Social Media, Networking -- Social Media, Overview -- Social Media, Rich Media -- Socially Responsible Investing -- Sole Proprietorship -- Spam -- Span of Control -- Stakeholders -- Standard Mileage Rate -- Startup Culture -- Stocks -- Strategy -- Strategy, Generic -- Strategy, Portfolio Model -- Strategy, Structure-Conduct-Performance Model -- Subcontracting -- Substance Abuse -- Succession Plans -- Supplier Relations -- Supply and Demand -- Sustainable Business Practices -- Sustainable Growth -- Syndicated Loans -- Target Markets -- Tariffs -- Tax Planning -- Tax Preparation Software -- Tax Returns -- Tax Withholding -- Tax-Deductible Business Expenses -- Technology Diffusion -- Telemarketing -- Temporary Employment Services -- Testing Laboratories -- Time Management -- Toll-Free Telephone Numbers -- Total Preventive Maintenance -- Total Quality Management (TQM) -- Trade Secrets -- Trademarks -- Training and Development -- Transaction Processing -- Transportation -- Transportation of Exports -- Tuition Assistance Programs -- Undercapitalization -- Underwriters Laboratories (UL) -- Uniform Commercial Code (UCC) -- United States Association for Small Business and Entrepreneurship -- US Chamber of Commerce -- US Department of Commerce -- US Small Business Administration Guaranteed Loans -- User Experience -- Valuation -- Value-Added Tax -- Variable Pay -- Variance -- Venture Capital -- Venture Capital Networks -- Venture Philanthropy -- Vertical Marketing System -- Veteran Business Outreach Centers (VBOC) -- Veterans Entrepreneurship Act of 2015 -- Viral Marketing -- Virtual Private Networks -- Virtual Staffing -- Vistage -- Warranties -- Web Programming Languages and Tools -- Web Site Design -- Wellness Programs -- Wholesaling -- Wide Area Networks (WANs) -- Women Entrepreneurs -- Women-Owned Businesses Certification -- Workers' Compensation -- Work-Life Balance -- Workplace Anger -- Workplace Diversity -- Workplace Giving -- Workplace Safety -- Workplace Violence -- Written Communication -- Young Entrepreneur Council -- Young President's Organization -- Zoning Ordinances.Provides entrepreneurs with how-to information that they can apply to their own business. Features revised and expanded coverage to reflect the most current small business topics.Description based on print version record.
- Subjects: Small business; Small business;
- On-line resources: https://libproxy.kirtland.edu/login?url=https://link.gale.com/apps/pub/2NVX/GVRL?sid=gale_marc&u=lom_kirtlandcc -- Available online. Click here to access.;
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- Remote Work Technology : Keeping Your Small Business Thriving from Anywhere. by Kurkowski, Henry.;
Cover -- Title Page -- Copyright Page -- Contents at a Glance -- Contents -- Foreword -- Introduction -- Chapter 1 You Can't Go to the Office: Where Do You Go from Here? -- Disaster Strikes -- How Long Will the Crisis Last? -- COVID-19 -- Prepping the Whole Team -- Management Work Policy -- IBM and Yahoo! -- Top Concerns of Management -- Do Not Fight the Tide -- Remote Working Is Older Than You May Think -- Productivity and Job Performance -- Adjusting to the New Work and Home Balance -- Social Isolation -- Employee Engagement -- Maintaining Growth and Profitability -- Let's Get to Work -- Notes -- Chapter 2 The Remote Workspace: Set Up Your Mind and Your Space -- Your Work Zone: Distinguished from the Rest of the House -- Choosing Your Space -- Good Lighting -- Broadband -- Monitors -- Grab a Seat -- Invest in Yourself -- Add Privacy If Needed -- Set Healthy Boundaries with Family and Friends -- No Is a Powerful Asset -- Self-Motivation from Home Can Be Perilous -- Productive Procrastination -- Work and Play -- Your Mental Space -- Take Breaks and Don't Feel Guilty -- You Are Not a Machine -- Replenish Your Resources -- Take Breaks Early -- Take Better Breaks -- Create a Morning Routine Different from When You Were Commuting -- Set Daily Goals -- Tasks vs. Goals -- Longer-Term Goals -- SMART Goals -- Team Goals -- Communication Habits: Respond Quickly and Use the Right Tools -- Communicate Proactively -- Set Expectations Early On -- The Right Conversation Tools -- Be Precise -- Daily Check-Ins -- Make Yourself Available -- Get Dressed for Work -- Dress the Part -- Business Casual -- Know Your Audience -- Set Yourself Up for Success Right from the Start -- Notes -- Chapter 3 Office Technology: Stay Connected and Competitive -- VoIP: From Desktop to Soft Phones and Features -- Cloud Management -- Automated Attendant -- Forwarding and Follow Me.Soft Phones and Mobile Phones -- Email, Chat, and Channels -- Email -- Chats -- Channels -- Voice Chat -- Videoconferencing -- Internal Meetings -- External Meetings -- Google Meet -- Cisco Webex -- Microsoft Teams -- Zoom -- Remo -- Team Collaboration Tools -- Trello -- Basecamp -- Asana -- Teamwork and Teamwork Desk -- Slack -- Microsoft Teams -- Google Workspace -- File Sharing and Cloud Storage -- Cloud Backup -- Cloud Sync -- Cloud Storage -- Data Protection -- Cybersecurity -- Wi-Fi -- Securing Devices -- Two-Factor Authentication -- Remote Wipes -- Virtual Private Networks -- Business Tech Advantages -- Chapter 4 Choosing Technology: Getting the Right Digital Tools for You -- Scale to Meet Your Needs -- Reliability -- The Five Nines -- Performance -- Locally Hosted -- Local or Cloud -- Focus on the Need -- Integrations and Working Well with Other Tech -- Look at Your Future -- Look for Reviews -- Compliance -- First-Time Setup -- Configuration -- Customization -- Administration Levels -- Data Migration -- Data Selection -- Data Formatting -- Data Deduplication -- Mapping and Templates -- Migrating -- Outside Implementation Companies -- After the Sale -- Customer Service -- Customer Support -- Response Time -- Total Cost of Ownership -- Focus on Your Pains -- Upfront Costs -- Software -- Hardware -- Implementation, Migration, and Customization -- User Licenses -- Training -- Operating Costs -- Software Support and Maintenance -- Additional Licenses and Training -- End User and Admin Tech Support -- Network and Data Center -- Backup and Disaster Recovery -- Scaling Up or Retirement -- Choosing Wisely -- Chapter 5 Time Management: The Result Is What Matters Most -- Being Productive -- Measuring Productivity -- Objectives Focused -- Check-ins and Target Adjusting -- Deadlines and Prioritizing -- Team Deadlines -- Deadlines for Yourself.Time Boxing -- Productivity Apps -- Calendar Apps -- Google Calendar -- Calandly -- Woven -- Reclaim -- Clockwise -- Lightpad -- Automation -- Zapier -- IFTTT -- Tray.io -- DocuSign -- Hootsuite -- Two-Way and Group Communication -- Loom -- Yac -- Pragli -- Sococo -- Distraction Blocking -- RescueTime -- Freedom -- Forest -- Spark -- Time Tracking Software -- Toggl Track -- Everhour -- Harvest -- TMetric -- Monitoring Remote Workers -- Fear of Loss Overrides Trust -- Ramifications of Monitoring Workers -- Nobody Wants to Work for Big Brother -- Transparency Is the Best Strategy -- Company Culture and Trust -- Monitoring Software -- Prodoscore -- Hubstaff -- Time Doctor -- Time Managing as a Whole -- Chapter 6 Group Tasks: Keeping the Teamwork in Your Team -- Remote Work Fatigue -- Lowered Work/Life Balance -- Mental Health -- Perform a Reset -- Encourage Boundaries -- Know When to Log Off -- Turn Off Emails -- Encourage Breaks -- Foster an Environment of Engagement -- Expenses for Home Office Needs -- Gratitude -- Collaboration Tools and Usage -- Too Many Video Meetings -- No Back-to-Back Meetings -- Schedule a Meeting-Free Day Each Week -- Pick Up the Phone -- Do You Need the Meeting? -- Asynchronous Communication -- A Round of Applause -- Results over Schedule -- Allow People to Work in the Right Rhythm -- Accountability and Expectations -- Outcomes -- Open Virtual Office Hours -- Make Decisions as a Team -- Bring Back the Break Room -- Build Non-Business Activities into Business Hours -- Non-Work Chat Channels -- Your People Are Your Best Assets -- Chapter 7 Client and Team Meetings: Making the Most of It -- A Quick Case for Virtual Meetings -- I Stopped in 2014 -- The Personal Relationship -- Before You Start -- Keep Them Engaged by Design -- Prepping Your Space -- Check Your Lighting -- Design Your Background -- Declutter -- Prepare Your Devices.Remove Online Distractions -- Kill the Bandwidth Eaters -- Test Your Audio -- Eliminate Background Noise -- Krisp -- SoliCall Pro -- Change Audio Settings -- Adjust Your Camera -- Prepare Yourself -- Dress for the Meeting -- Posture -- Know Your Attendees -- Get Some Clarity: Quiet Your Mind -- Etiquette -- Check Your Tech -- Arrive Early -- Make Eye Contact -- Cut the Mic -- Use Their Names -- Pay Attention -- When You Are the Presenter -- When You Are an Attendee -- Make Use of Whiteboards -- Bluescape -- Conceptboard -- Draw.Chat -- Hoylu -- Miro -- Engagement and Communication -- Chapter 8 The Watercooler Has Moved-Engagement and Socializing Remotely -- The Impact of Social Isolation -- It's Far More Than Loneliness -- Safety and Security -- Love and Belonging -- Esteem -- The Need for Social Interactions -- Avoiding Social Isolation -- Be on the Lookout for Isolation -- What to Look For -- It's Preventable -- Changes in Appearance -- Changes in Communication Habits -- Changes in Quality of Work -- Cancellations or Lateness -- Overproductivity -- High Levels of Distractability -- Don't Make Poor Assumptions -- Self-Assessment -- Negative Thoughts and Feelings -- Change in Sleep Patterns -- Fatigue -- Disinterest -- Lowered Motivation -- Irritability -- Trouble Maintaining Focus -- Depression -- Combating Isolation -- Structural Changes -- Make Work Accessible -- Visibility and Transparency -- Communication -- Check-In -- Feedback -- Recognition -- Mental Health Support -- Mental Health Toolkits -- Encourage Physical Fitness -- Engagement -- Showing Up and Staying -- Not Out of Mind -- Engagement Aligned with Other Values -- Foster Openness -- Listening Actively and Empathetically -- Social Needs -- Creating Non-Work Spaces -- Virtual Lunches, Coffee Breaks, and Happy Hours -- Make Pre-Meeting Time -- Celebrations.Encouraging Friendly Competition -- Plan In-Person Events -- Company Values and Mission -- People First -- Chapter 9 Generational Struggles -- The Generations -- There Is No Generational Gap at Work -- Negative Stereotypes -- Work Styles -- Priorities -- Baby Boomers -- Generation X -- Millennials -- Gen Z -- Common Ground -- Flexibility -- Feedback and Positive Reinforcement -- Appreciation and Recognition -- Commitment -- Notes -- Chapter 10 Creating the Right Remote Team Culture -- You Already Have a Company Culture -- What Is Company Culture? -- Impact on Remote Work -- In Times of Stress -- Company Culture and Success -- Retention: The Cost of Replacing Employees -- Controllable Quit Rate -- Shape Your Culture with Remote Work in Mind -- Leaders Set the Tone -- Workplace Transparency -- Be Worthy of Their Trust -- Define Your Vision Well -- Emphasize Meaningful Work -- Stay Engaged -- Get Feedback and Act on It -- Be Clear on Digital Work Policies -- Check Your Headings and Adjust Course as Needed -- Maintaining Culture When Remote -- Be People-Centric and Values-Centric -- Get the Tech You Need -- Ownership and Accountability -- Employee Recognition -- Bonusly -- Nectar -- Fond -- Kudos -- Cooleaf -- Cultural Fit -- Chapter 11 Operations and Administration -- Company Accounts -- Automate -- Paying Bills and Getting Paid -- Melio -- Corpay One -- Bill.com -- Online Bookkeeping and Accounting -- QuickBooks Online -- Wave -- Zoho Books -- FreshBooks -- Human Resources -- No Dedicated HR -- Record Keeping, Compliance, and Benefits -- BambooHR -- Zenefits -- Namely -- Gusto -- Paycor -- Losing People during the Switch -- Remote Hiring Process -- It Begins before the Hire -- All Digital Engagement -- Questions for the Remote Worker -- Remote Work Experience -- Measuring Success -- Ability to Maintain Focus on Work -- Their Workspace.The Biggest Concern with WFH.In Remote Work Technology: Keeping Your Small Business Thriving From Anywhere, experienced SaaS and telecommunications entrepreneur Henry Kurkowski delivers a step-by-step walkthrough for using SaaS technology and communication apps to power your small business from anywhere on the planet.You'll learn how to capitalize on the ability to hire a geographically distributed workforce and excel at serving clients at a distance. You'll also discover why and how you need to alter your approach to management and spot the common pitfalls that litter the way to a truly distributed business.This important book includes:Valuable case studies of businesses that embraced the reality of remote working during and after the COVID-19 pandemic and cautionary tales of unexpected challenges that arose during the transition.Discussions of how to incorporate remote workers into efficient workflows to increase your business' productivityExplorations of how to support your employees when you can't just pop into their officePerfect for small business founders, owners, and managers, Remote Work Technology is also a must-read guide for independent contractors who work directly with small businesses and entrepreneurs.Description based on publisher supplied metadata and other sources.Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2022. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
- Subjects: Electronic books.; Small business-Management.;
- On-line resources: https://ebookcentral.proquest.com/lib/kirtland-ebooks/detail.action?docID=6724556 -- Available online. Click here to access.;
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- Small business marketing kit for dummies / by Schenck, Barbara Findlay.;
Harness the power of marketing and watch your business grow. Packed with tips for low-cost, high-impact campaigns, this guide is your road map to launching a dynamic marketing campaign and taking advantage of the newest technologies and avenues for outreach.Getting your marketing bearings. Framing the marketing process ; All about customers ; Seeing your product through your customers' eyes ; Sizing up competitors and staking out market share ; Setting your goals, objectives, strategies, and budgets -- Laying the foundation for marketing success. Taking stock of your business image ; Forging your brand ; creating marketing communications that work ; Hiring help when you need it -- Marketing in a screen-connected world. Establishing an online presence ; Getting interactive with social media ; Packaging your message for blogs and other online channels -- Getting the word out with ads, mailers, promotions, and publicity. Creating and placing print and outdoor ads ; Broadcasting your message on radio, TV, and online ; Snail-mailing and e-mailing your customers directly ; Brochures, promotions, trade shows, and more ; Public relations and publicity -- Winning and keeping customers. Making impressions through networking and presentations ; Making the sale ; Enhancing customer service and developing loyalty -- The part of tens. Ten questions to answer before choosing a business name ; Ten ways to attract people to your business online ; Ten steps to a great marketing plan.
- Subjects: Marketing.; Small business.; Advertising.; Small business marketing.; Marketing; Advertising media planning.;
- © 2012., Wiley ; John Wiley [distributor],
- Available copies: 1 / Total copies: 1
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- Social media for small business : Marketing strategies for business owners / by Iseli, Franziska,author.;
Discover how social media can transform your business and help you attract more customers Social Media For Small Business delivers a step-by-step guide to unlocking the potential of social media to grow your business. Award-winning author and entrepreneur Franziska Iseli walks you through how to use Facebook, LinkedIn, Instagram, YouTube, Twitter, and Pinterest to market your small-to medium-sized business. The book provides you with: Effective marketing strategies to get more out of your social media efforts. Systems to bring structure into your entire marketing approach. Tools to make your brand irresistible across your customer touchpoints. Case studies to highlight the application of the book's principles to the real-world Practical strategies you can put in place immediately to see a rapid return on investment Perfect for busy business owners, business managers and marketing teams wanting to find new and effective marketing tools to attract more customers, Social Media For Small Business also belongs on the bookshelves of anyone who has difficulty with or wants to learn more about how social media can have a positive impact on their business and brand.Description based on print version record.Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
- Subjects: Electronic books.; Internet marketing.;
- On-line resources: https://ebookcentral.proquest.com/lib/kirtland-ebooks/detail.action?docID=6527611 -- Available online. Click here to access.;
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- The 1-page marketing plan : get new customers, make more money, and stand out from the crowd / by Dib, Allan,author.;
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth.Introduction -- Act I. The "before" phase : Selecting your target market -- Crafting your message -- Reaching prospects with advertising media -- Act II. The "during" phase : Capturing leads -- Nurturing leads -- Sales conversion -- Act III. The "after" phase : Delivering a world class experience -- Increasing customer lifetime value -- Orchestrating and stimulating referrals -- Conclusion.
- Subjects: Marketing; Small business marketing.;
- Available copies: 1 / Total copies: 1
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- Loops : the seven keys to small business success / by Chaet, Mike.; Lundin, Stephen C.,1941-;
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- Subjects: Small business; Entrepreneurship.; Success in business.;
- © c2009., McGraw-Hill,
- Available copies: 1 / Total copies: 1
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- Online marketing for small businesses / by Doherty, Julia.;
An introduction to social media -- Is your website working for you? -- Blogging -- Facebook -- Twitter -- LinkedIn -- Pinterest -- Google Plus -- Google analytics."Aimed at the Small Business Owner. It is very much focused on building your platforms from a marketing perspective. This guide looks at your website, blogging platforms as well as diving into the mechanics of social networking sites such as Facebook, LinkedIn, Twitter, Pinterest, YouTube, and Google Plus. In each section this book covers the crucial steps to online marketing success, from building your platforms and growing your network,to implementing a strategy and measuring the results. Make the Web work for you, almost for free!"--Publisher's description.
- Subjects: Internet marketing.; Small business marketing.;
- Available copies: 1 / Total copies: 1
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- Click millionaires : work less, live more with an internet business you love / by Fox, Scott C.;
Teaches the design principles that can be used to launch an online business that can be fulfilling and enjoyable.Includes bibliographical references and index.Redesigning your lifestyle for success. Work less, live more : becoming a click millionaire -- Passion vs. profits : setting your own lifestyle goals -- How to redesign your life and business -- Click millionaires lifestyle design exercises -- Click millionaires lifestyle business systems. Click millionaires lifestyle business design success principles -- Strategies to position yourself as a niche expert online today -- The amazing 10-step click millionaires expert program -- The best internet lifestyle businesses for you today. Digital publishing is the easiest way to start -- Publishing profitable email "noozles" -- Blogging to the bank -- Making money as a podcaster and internet radio star -- Your own (web) tv show -- Social networking communities for fun and profit -- Easy digital download and information product sales -- If you don't have a product of your own. Marketing and promoting other people's products -- Network marketing : the truth about MLM -- Fun, flexible freelancing as a lifestyle design strategy -- Copycat millionaires (and billionaires!) -- How to find your niche on the internet. Collect attention to build a profitable niche audience -- The click millionaires business niche identification method -- Testing customer demand before you waste your time -- Nuts and bolts : building your business and making money. Click millionaires systems for production and operations -- Easy content publishing strategies -- The secrets of online advertising -- Lifestyle lessons from click millionaire internet entrepreneurs. How to choose the best lifestyle business system for you -- The 10-step action plan for redesigning your life starting today -- Conclusion: winning click millionaires success strategies -- Epilogue: click millionaires reinvestment strategy.
- Subjects: Electronic commerce.; Small business;
- © c2012., American Management Association,
- Available copies: 1 / Total copies: 1
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- Booth renting 101 : a guide for the independent stylist. by Milady Publishing Company.;
Includes bibliographical references and index.Booth Renting 101: A Guide for the Independent Stylist is a must-have guide for booth renters looking to start and successfully run a booth rental business. Acting as a roadmap, this book includes best practices in finance, operations and marketing, from choosing a business structure to creating a retirement plan, and everything in between.
- Subjects: Hairdressing; Small business.; New business enterprises.;
- Available copies: 1 / Total copies: 1
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