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All edge : inside the new workplace networks / by Spinuzzi, Clay.;
Includes bibliographical references and index.
Subjects: Business networks.; Knowledge economy.; Business enterprises; Business communication.;
Available copies: 1 / Total copies: 1
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The 20-minute networking meeting : learn to network, get a job / by Perez, Nathan A.; Ballinger, Marcia,author.;
"In this book, learn what networking (really) is, and how to: * Master the 5 most important parts of a networking meeting * Create a networking agenda * Construct key questions to lead a discussion * Expand a professional network with more names * Break into the "Invisible/Hidden Job Market" (where over 70% of all jobs are obtained) * Make a networking meeting more effective, efficient, and mutually beneficial* Execute the above (and much more)-- inside of 20 minutes * Maintain your new network throughout your career! Chock full of real-world scenarios, short stories, meeting examples, and dozens of tips and observations from hiring authorities and recruiting experts, the Professional Edition is an end-to-end lesson on job-search networking, founded on the premises of gratitude, positivity, and reciprocity." - Amazon
Subjects: Business networks.; College graduates; Vocational guidance.;
Available copies: 1 / Total copies: 1
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Sell online like a creative genius : a guide for artists, entrepreneurs, inventors, and kindred spirits / by Carey, Brainard.; Carey, Shiva,illustrator.;
Change the world -- The funnel explained -- Making your funnel and testing it -- Sending out bulk emails -- Growing your funnel -- Automation of sales -- Automation problems and solutions -- Building a remarketing campaign -- Selling without a funnel -- Raising capital."Building an online business is something every creative person can pursue, and Brainard Carey is here to show you how to sell your work independently and efficiently. You'll learn how to develop a presence, promote your business, and reach customers. Carey draws from his own extensive experience and real examples of artists and entrepreneurs who succeeded in selling their work online"--Page [4] of cover.
Subjects: Business enterprises; Internet marketing.; Electronic commerce.;
Available copies: 1 / Total copies: 1
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Starting an online business : all-in-one / by Belew, Shannon,author.https://id.oclc.org/worldcat/entity/E39PCjM7CC3HcWFBckVcpbgRJC; Elad, Joel,author.https://id.oclc.org/worldcat/entity/E39PCjDTbpXk6CgGVpppx4jDdP;
Introduction -- Book 1: Start-up essentials. Starting from scratch ; Turning ideas into a viable Internet business ; Getting real: creating a usable business plan ; Funding your online business ; Creating policies and managing compliance to keep it real -- Book 2: Legal and accounting. Minding the law ; Choosing the right foundation: from partnerships to corporations ; The trademark-and-copyright two-step ; Accounting for taxes (and then some) -- Book 3: Website functionality and aesthetics. What's in a (domain) name? ; Designing for user experience ; Serving up your site ; Developing content that satisfies visitors and search engines ; Going beyond beta and launching your site -- Book 4: Online and operating. Determining your revenue model ; Making money with affiliate programs ; Paying with the right payment options ; Putting the (shopping) care before the horse ; Taking inventory ; Fulfilling expectations and orders -- Book 5: Managing security risks. Understanding security and your risks ; Developing a plan: security and business continuity ; Spotting and thwarting bad actors, hackers, and more ; Locking down your site and your business -- Book 6: Online marketing basics. Jump-starting traffic and driving sales ; Influencing for attention and customers ; Web marketing at work ; Analyzing and monitoring your customers ; Mastering search engines, optimization, and rankings -- Book 7: E-commerce fundamentals. Starting up with e-commerce functionality ; Web-ify your store with Shopify ; Making eBay THE way ; Posting pictures for profit -- Book 8: E-commerce trends and market opportunities. Discovering niche markets ; Becoming a social influencer for real dollars ; Evaluating the SaaS model: selling software and apps ; Generating efficiencies and opportunities with AI, ChatGPT, and more ; Building a POD (print-on-demand) business ; Growing beyond borders: the international market -- Book 9: E-commerce advanced. Mapping the digital buyer's journey ; Getting personal with content marketing ; Overhauling an aging online business ; Expanding products to increase stagnant sales ; Transitioning a small site into big business.Starting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence. Plus, the guidance inside helps you stretch your marketing muscles to boost your brand's visibility, from the basics to more advanced strategies. This updated edition also shows you how to build a print-on-demand business, generate opportunities with AI, and break into the international marketplace.
Subjects: Business enterprises; New business enterprises; Internet marketing.; Electronic commerce.; Web sites; Fund raising.;
Available copies: 1 / Total copies: 1
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Give and take : [electronic resource] : Why helping others drives our success. by Grant, Adam.;
For generations, we have focused on the individual drivers of success: passion, hard work, talent, and luck. But in today’s dramatically reconfigured world, success is increasingly dependent on how we interact with others. In Give and Take, Adam Grant, an award-winning researcher and Wharton’s highest-rated professor, examines the surprising forces that shape why some people rise to the top of the success ladder while others sink to the bottom. Praised by social scientists, business theorists, and corporate leaders, Give and Take opens up an approach to work, interactions, and productivity that is nothing short of revolutionary. -- provided by Amazon.com.Electronic reproduction.
Subjects: Electronic books.; Success; Success in business; Interpersonal relations; Social networks; Nonfiction.; Business.;
© 2013.,
On-line resources: http://link.overdrive.com/?websiteID=130119&titleID=1175759 -- Click to access digital title in OverDrive.;
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The cybersecurity playbook : How every leader and employee can contribute to a culture of security / by Cerra, Allison,author.;
Includes bibliographical references and index.The real-world guide to defeating hackers and keeping your business secure Many books discuss the technical underpinnings and complex configurations necessary for cybersecurity--but they fail to address the everyday steps that boards, managers, and employees can take to prevent attacks. The Cybersecurity Playbook is the step-by-step guide to protecting your organization from unknown threats and integrating good security habits into everyday business situations. This book provides clear guidance on how to identify weaknesses, assess possible threats, and implement effective policies. Recognizing that an organization's security is only as strong as its weakest link, this book offers specific strategies for employees at every level. Drawing from her experience as CMO of one of the world's largest cybersecurity companies, author Allison Cerra incorporates straightforward assessments, adaptable action plans, and many current examples to provide practical recommendations for cybersecurity policies. By demystifying cybersecurity and applying the central concepts to real-world business scenarios, this book will help you: Deploy cybersecurity measures using easy-to-follow methods and proven techniques Develop a practical security plan tailor-made for your specific needs Incorporate vital security practices into your everyday workflow quickly and efficiently The ever-increasing connectivity of modern organizations, and their heavy use of cloud-based solutions present unique challenges: data breaches, malicious software infections, and cyberattacks have become commonplace and costly to organizations worldwide. The Cybersecurity Playbook is the invaluable guide to identifying security gaps, getting buy-in from the top, promoting effective daily security routines, and safeguarding vital resources. Strong cybersecurity is no longer the sole responsibility of IT departments, but that of every executive, manager, and employee.Description based on print version record.Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subjects: Electronic books.; Computer security.; Computer networks; Corporate culture.; Confidential business information;
On-line resources: https://ebookcentral.proquest.com/lib/kirtland-ebooks/detail.action?docID=5848207 -- Available online. Click here to access.;
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Networking all-in-one for dummies / by Lowe, Doug,1959-;
Whether you're in charge of a small network or a large network, Networking All-in-One is full of the information you'll need to set up a network and keep it functioning. Fully updated to capture the latest Windows 10 releases through Spring 2018, this is the comprehensive guide to setting up, managing, and securing a successful network. Inside, nine minibooks cover essential, up-to-date information for networking in systems such as Windows 10 and Linux, as well as best practices for security, mobile and cloud-based networking, and much more.Book 1: Networking basics. Welcome to networking ; Network infrastructure ; Switches, routers, and VLANS ; Servers and virtualization ; Cloud computing -- Book 2: Understanding network protocols. Network protocols and standards ; TCP/IP and the internet ; IP addresses ; Routing ; DHCP ; DNS ; TCP/IP tools and commands -- Book 3: Planning a network. Local area networks ; Wide area networks ; Server architecture ; Virtualization architecture ; Storage architecture -- Book 4: Implementing a network. Network hardware ; Wireless networks ; Windows clients ; Mac networking ; Network printers ; Virtual private networks -- Book 5: Implementing virtualization. Hyper-V ; VMware ; Azure ; Amazon web services ; Desktop virtualization -- Book 6: Implementing Windows server 2016. Installing Windows server 2016 ; Configuring Windows server 2016 ; Configuring active directory ; Configuring user accounts ; Configuring a file server ; Using group policy ; Configuring internet information services ; Configuring exchange server 2016 ; Configuring SQL server 2014 ; Windows commands ; Using PowerShell -- Book 7: Implementing Linux. Installing a Linux server ; Configuring Linux ; Basic Linux network configuration ; Running DHCP and DNS ; Doing the samba dance ; Running Apache ; Running sendmail ; Linux commands -- Book 8: Managing a network. Welcome to network administration ; Managing remotely ; Managing network assets ; Managing the help desk ; Solving network problems ; Managing software deployment ; Managing email retention ; Managing mobile devices -- Book 9: Managing cybersecurity. Welcome to cybersecurity ; Managing firewalls and virus protection ; Managing spam ; Managing backups ; Managing disaster recovery and business continuity planning -- Appendix A: Directory of useful websites -- Appendix B: Glossary.
Subjects: Computer networks.;
Available copies: 1 / Total copies: 1
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Wired for thought : how the brain is shaping the future of the Internet / by Stibel, Jeffrey M.; Calonius, Erik.; Delgrosso, Peter.;
Includes bibliographical references (p. [183]-190) and index.Preface: BrainGate -- Introduction: the Internet is a brain -- The thinking machine -- Darwin's cloud -- A wise guess -- Too much of a good thing -- Creative destruction -- A web of neurons -- Searching for the right words -- The limits of networks -- The social networks -- The new rules of the brain, business, and beyond -- A ghost on the Web -- Epilogue: the brain of the new machine.The Internet is more than just a series of interconnected computer networks: it's the first real replication of the human brain outside the human body. To leverage its power, you first need to understand how the Internet has evolved to take on similarities to the brain. This engaging and provocative book provides the answer.
Subjects: Internet.; Thought and thinking.; Artificial intelligence.; Brain-computer interfaces.; Gehirn-Computer-Schnittstelle.; Gehirn.; Internet.;
© c2009., Harvard Business Press,
Available copies: 1 / Total copies: 1
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Business plans handbook. [electronic resource] : a compilation of business plans developed by individuals throughout North America / by Lee, Michelle Twan Gee,editor.; Gale Group.;
Burger stand : Bob's Burger Shack -- Church : New Beginnings Ministry -- Commercial diving service : Working Diver & Marine Services -- Concession equipment rental business : ConcessionMaster Enterprises LLC -- Cosmetics manufacturer : Glamour Girl Cosmetics -- DVD kiosk rental business : Movies to Go, Inc. -- Grant writer : Landon Consulting -- Inflatable amusement rental business : FunGiant Enterprises Inc. -- Infusion therapy : Pharma Infusion Services, Inc. -- iPhone app developer : AppStar -- IT network installer : Misch Computer Network Services -- Medical practice : North Oakland Medical Associates -- Mobile oil change business : LocationLube Inc. -- Nonprofit concession stand business : RGFA Concession Stand -- Online job service : CareerConnections LLC -- Personal loan company : Marshall Personal Loan Services -- Pressure washing business : ABC PressureClean Inc. -- Record company : Stone Records -- Self storage business : Tulsa StorageMaster Inc. -- Used car business : Budget Cars.Actual business plans compiled by, and aimed at, entrepreneurs seeking funding for small businesses. Presents sample plans taken from businesses in the manufacturing, retail and service industries which serve as examples of how to approach, structure and compose business plans.Description based on print version record.
Subjects: Small business; Business planning; Small business; New business enterprises; Entrepreneurship;
© c2012., Gale,
On-line resources: https://libproxy.kirtland.edu/login?url=https://link.gale.com/apps/pub/9781414472539/GVRL?u=lom_kirtlandcc -- Available online. Click here to access.;
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The search for survival : lessons from disruptive technologies / by Lucas, Henry C.;
Includes bibliographical references and index.Preface -- Acknowledgments -- On the nature of survival -- Kodak misses its moment -- The New York Stock Exchange : protecting a way of life -- Blockbuster vs. Netflix : digital trumps physical -- Video content : who creates it, who owns it and who distributes it? -- Newspapers : all the news that's fit to browse -- Books : hardcover, paperback or no-cover? -- The recorded music industry fights the future -- Education, the industry -- Temptation : technology facilitates risky business -- The dictator business : the threat from social networks -- Moving things : winners and losers -- Survivor tales -- Danger ahead -- Strategies for survival -- Appendix -- Index.
Subjects: Business enterprises; Decision making.; Strategic planning.;
© c2012., Praeger,
Available copies: 1 / Total copies: 1
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