Online or flatline : the small business owner's guide to digital marketing

Summary: "Digital marketing is a daunting task for many small business owners. It often seems intimidating and complicated, and the benefits are not easily measured, but without it, many businesses die out. In Online or Flatline, Nick Choat offers practical steps and easy-to-use tools to get your business online."--Back cover.

Record details

ISBN: 9781945449017
ISBN: 1945449012
Physical Description: print
85 pages : illustrations ; 21 cm
Publisher: Boise, Idaho : Elevate, [2017]
Copyright: ©2017

Content descriptions

General Note:	"Learn how to: set up an attractive webpage; prioritize your social media efforts; review feedback to interact with customers; optimize your ability to be found on Google; combine traditional and digital advertising"--Page 4 of cover.
Formatted Contents Note:	Why is digital impacting your business? -- What's old is new and what's new is old -- Marketing in this ever-changing world -- A digital strategy for your long-term survival -- Digital tools to acquire customers -- Digital tools to retain your customers -- How to get started.