Soda politics : taking on big soda (and winning)
Record details
- ISBN: 9780190263430 (hardback : alk. paper)
- ISBN: 0190263431 (hardback : alk. paper)
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Physical Description:
print
xii, 508 pages : illustrations ; 25 cm - Publisher: Oxford [UK] : Oxford University Press, [2015]
Content descriptions
Bibliography, etc. Note: | Includes bibliographical references (pages 429-483) and index. |
Formatted Contents Note: | What is soda? Why advocacy is needed -- Sodas and health -- The soda industry and how it works -- Targeting children -- Targeting minorities and the poor -- "Softball" marketing tactics: recruiting allies, co-opting critics -- More "softball" tactics: mitigating environmental damage -- "Hardball" tactics: defending turf, attacking critics -- Advocacy: soda caps, taxes, and more. |
Search for related items by subject
Subject: | Carbonated beverages Consumer protection Carbonated Beverages Consumer Advocacy Dietary Sucrose adverse effects Food Industry Marketing Politics |
Available copies
- 1 of 1 copy available at Kirtland Community College.
Holds
- 0 current holds with 1 total copy.
Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
---|---|---|---|---|---|
Kirtland Community College Library | TP 630 .N47 2015 | 30775305502685 | General Collection | Available | - |
Author Notes
Soda Politics : Taking on Big Soda (and Winning)
Dr. Marion Nestle is Paulette Goddard Professor in the Department of Nutrition, Food Studies, and Public Health and Professor of Sociology at New York University. Her degrees include a Ph.D. in molecular biology and an M.P.H. in public health nutrition, both from the University of California, Berkeley. From 1986-88, she was senior nutrition policy advisor in the Department of Health and Human Services and managing editor of the 1988 Surgeon General's Report on Nutrition and Health. She has been a member of the FDA Food Advisory Committee and Science Board, the USDA/DHHS Dietary Guidelines Advisory Committee, and American Cancer Society committees that issue dietary guidelines for cancer prevention. She is also the author of Eat Drink Vote: An Illustrated Guide to Food Politics (Rodale, 2013), Why Calories Count: From Science to Politics (Berkeley, 2012), Safe Food: The Politics of Food Safety (Berkeley, 2010), Food Politics: How the Food Industry Influences Nutrition and Health (Berkeley, 2007), which won awards from the Association for American Publishers and the James Beard Foundation; and What to Eat (North Point, 2006), which was named one of Amazon's top ten books of 2006. You can read her blog at www.foodpolitics.com.