Includes bibliographical references (p. [181]-203) and index.

Acknowledgements -- Introduction -- What do anthropologists do? -- Employing anthropology -- Conducting research -- 1: Anthropology And Advocacy -- Balancing acts -- Facilitating cross-cultural communication -- Defending livelihoods and knowledge -- Human rights -- Land rights -- Participatory action -- 2: Anthropology And Aid -- Crossing boundaries -- Aid and ambiguity -- NGO-graphy -- Assisting aid -- Dealing with displacement -- Understanding race and racism -- 3: Anthropology And Development -- Critiquing development -- In development -- Connecting multiple realities -- Conserving cultural diversity -- Globalization -- 4: Anthropology And The Environment -- Environmental problems -- Indigenous knowledges -- Political ecology -- Unpacking garbage -- Human-animal relations -- Anthropology and environmentalism -- 5: Anthropology And Governance -- Big picture -- Not so big picture -- Home work -- Prescription and persuasion -- Education -- 6: Anthropology, Business And Industry -- Money matters -- Anthropologists in business -- Multinational and multicultural communication -- Anthropology and communications media -- Marketing anthropology -- Designing anthropology -- 7: Anthropology And Health -- Health in a cultural context -- From the cradle to the grave -- Food and lifestyle -- Understanding disease -- Drug cultures and crime -- Managing health -- 8: Anthropology, Art And Identity -- Defining identity -- Gender and sexuality -- Race, nationalism and social movements -- Representing identity -- Art and performance -- Museums and cultural heritage -- Film and photography -- Conclusion -- Applying anthropology -- Interdisciplinary anthropology -- Transferring anthropology -- What kind of people become anthropologists? -- Appendix 1: Studying anthropology -- Appendix 2: Further reading -- Appendix 3: Other resources -- Glossary -- Notes -- Bibliography -- Index.